Announced today, GA Real Time has been causing quite a fuss in our little marketing world. I have just been added to the beta and the next few days will be all about figuring out the nuances.
First impressions, however, are positive.
Instant feedback about who is on your site and what they are looking at could be immensely useful for anyone who has an off-site campaign to compliment their on-site work.
Immediately apparent downside is that it does not work on any filtered profiles.
The more I learn, the more I’ll share, but I foresee a lot of nerd time in my future!
I haven’t gotten my invite yet — counting on you to tell me all about it.